An avid YouTube lover that I am, I watch and subscribe to my fair share of content producers out there. It makes me proud to see so many women of different ages, ethnicities and nationalities share different content online. After its launch in 2005, YouTube has become one of the most visited sites in the entire world on a daily basis. The most amazing fact about this is the growing number of females in this industry. Homemakers, business women, chefs, artists,musicians, gamers, fashionistas, book nerds – a vast population of female YouTubers can be found online.

Today I want to share with you a list of women who started out on YouTube as vloggers and through their hard work and quality content, rose to fame and now are considered the most successful female YouTubers of all time.

Seeing them work hard to live their dreams and watching their journey inspires us to strive and do our best at what we love.

Here we go…



Lilly Singh

YouTube channel:  IISuperwomanII

Subscribers: 12 million

Niche: Types-of, Rants, Skits, Comedy, Reaction Video, Vlogs

Born: 26 September 1988

Nationality: Canadian

TwitterInstagram. Facebook.

Lilly Singh aka Superwoman is a Canadian vlogger, YouTube personality and actress. She rose to fame after garnering attention from her comedy skits about Brown Girl Problems highlighting her Indian-Punjabi heritage and majorly for playing her fictional parents Paramjeet and Manjeet (which is personally my favorite series).


  • Began a world tour called “A Trip to Unicorn Island” in 2015 and documented it all in her first feature movie by the same name.
  • in 2017, released her first book, ‘How to be a Bawse’ quoting “A Bawse isn’t someone who survives life, it’s someone who conquers it.
  • As of yet, has collaborated with many celebrities such as Dwayne “The Rock” Johnson, Jimmy Fallon, Michelle Obama, Bill Gates,  Madhuri Dixit, Kunal Nayyer,  Selena Gomez, and YouTubers such as Ryan Higa, Shay Mitchell, Colleen Ballinger, and Liza Koshy.
  • Been nominated for and won numerous Choice Awards.
  • Is starring in the upcoming HBO production of Fahrenheit 451.

Lilly calls herself a ‘Feminist YouTuber’. In 2015, she promoted the hashtag #GirlLove to eliminate girl-on-girl hate to build women up. She collaborated with Michelle Obama’s Reach Higher campaign to promote education for girls in 2016.In 2017, she was appointed as the Goodwill Ambassador of United Nations Children’s Fund (UNICEF).

Author’s Review: Lilly rose to the top with her hard work and determination and proved that female YouTubers can bring about a positive change while still doing what they love. I love her channel because she produces content that is relatable and funny especially her enacting those endearing Punjabi parents.





Lele Pons

YouTube channel:  Lele Pons

Subscribers: 5.4 million

Niche: Comedy Skits

Born: 25 June, 1996

Nationality: Venezuelan-American


Lele Pons is a YouTube comedian who started out making comedic vines on Vine when she was just 16. Her fan following grew to 10.6 million After Vine platform was shut down she shifted full time to YouTube.

Her group skits are most notable for involving physical comedy and practical jokes.  The collaboration group consists of Rudy Mancuso, Anwar Jibawi, Inanna Sarkis, Hannah Stocking, and Juanpa Zurita.

  • In 2016, won Best Viner from Teen Choice Awards.
  • Was ranked Top Influencers by Forbes and Time Magazine in the entertainment industry.
  • Has been recognized and awarded as a female Latino YouTuber in the Digital Entertainment Industry.

Author’s Review: Lele as achieved such a recognition at such a young age with her funny videos. As a follower, I can vouch that the content of her videos is always creative and hilarious. It’s just right to bright up your gloomy day.






YouTube channel: Zoella

Subscribers: 11 million

Niche: Beauty and Fashion vlogging,  

Born: 28 March 1990

Nationality: British


Zoe, or as her username goes Zoella, is a girl with a lovely channel focusing on hairstyles, fashion, and beauty. She started out as a blogger and then shifted to YouTube in 2009. In her videos she covers hauls, product reviews, her favorites and trendy looks.

  • The Telegraph ranked her “Britain’s most influential Tweeters” in 2013.
  • Her debut novel ‘Girl Online’ was released in 2014 is about a fifteen-year-old blogger.
  • Since made several TV appearances as well as won numerous Choice Awards for ‘Favorite Beauty Blogger.’
  • In 2014, launched her brand ‘Zoella Beauty’ which includes bath and beauty products.

Author’s Review: Zoe’s videos are firstly artistic and aesthetic. The production quality of the videos is excellent. Secondly, she vlogs How-To videos, Tutorials, Make-up favorites, beauty hauls, DIYs and her personal life. Anyone in need of a lesson for dolling themselves up, this is the right course to go through.





Rosanna Pansino

YouTube channel:  Rosanna Pansino

Subscribers: 8.9 million

Niche: Baking Channel

Born: 8 June, 1985

Nationality: American

Twitter. Instagram. Facebook.

Known for her YouTube cooking show Nerdy Nummies, she has become a viewer favorite since she started in 2010. She developed an interest in cooking because of her grandmother. her YouTube series gained traction after her nerdy themed recipes took attention of the viewers Since than she has uploaded more than 100 baking recipes as of date and collaborated with numerous other YouTube channels.

  • Been nominated and won several awards on different platforms.
  • In 2015, released her own cookbook The Nerdy Nummies Cookbook which feature objects and characters from books, films, games, shows, pop culture etc. Her cookbook was featured in New York Times best seller list.

Author’s Review: This channel is no doubt popular because of her focus and hard work to bring easy recipes for anyone who loves to bake. The attraction is all in the decoration and Rosanna surely showcases her mad skills. And if that isn’t enough she also has a beautiful voice and produced this music video which will be a treat for food lovers. She’s one among the powerful female YouTubers who we ought to watch out for.





Rachel Levin

YouTube channel: Rclbeauty101

Subscribers: 12 million

Niche: Comedy, Skits, Lifestyle, DIY, Beauty, Fashion

Born: 24 February, 1995

Nationality: American

TwitterInstagram. Facebook.

Considered a Beauty Guru on YouTube, she started her channel as a hobby, uploading make-up routines. In 2015, her channel was officially the fastest growing channel of YouTube in the world.

Later in her career, she came up with a series of funny skits like Disney Princesses, Back to High School which caught her a teenage fanbase with a boom and made her a household name.

  • Since then has been published in several magazines and blogs like The Wall Street Journal, Cosmopolitan, Adweek.
  • Made a jump from 2 to 8 million in the span of one year.
  • Was nominated for Breakout Creator and YouTube Guru for Streamy Awards.

Author’s Review: Being a Disney kid I love everything Disney Princessy. And her rendition of the real life adventures of these princesses is utterly hilarious and very creative. Her comedy skits where she displays high school comedy set on campus is a good 5-10 minutes of fun video watching.





Michelle Phan

YouTube channel:  Michelle Phan

Subscribers: 8.9 million

Niche: Beauty and Make-up Vlogger

Born: 11 April, 1987

Nationality: American


Starting from a humble family background and a degree in Arts school, Michelle launched her career in the beauty industry in 2007 with YouTube. She posted make up tutorials and transformations for a which she started to receive major attention from viewers. Her most popular look is Lady Gaga which was featured in Buzzfeed.

  • Launched a beauty products subscription service in 2012 by the name of Ipsy which was worth $500 in 2015.
  • Was also featured in a Forbes list of entrepreneurs under 30.
  • Currently is the second most subscribed make-up Guru on YouTube.

Author’s Review: Michelle’s story is special because she came from nothing and only because of her passion and efforts she made a brand name for herself in her 20s. She grew and thrived. Even after having a big project flop and constantly being bullied, she reconstructed herself and came back stronger. These are the real life stories that give you strength to go and live your dreams.





Colleen Ballinger

YouTube channel: Miranda Sings (#1 channel). PsychoSoprano  (#2 channel).

Subscribers: 8.1 million. 5.1 million.

Niche: Song Covers, Comedy Skits, Reaction videos, Parody

Born: 21 November, 1986

Nationality: American


Colleen rose to fame on YouTube because of her portrayal of Miranda Sings. Miranda is a hilarious character described as ‘narcissistic, comically talent-less and eccentric.’ She originally created the character as a satire of YouTube singers seeking fame. However, the character grew into being its own entity and is not recognized nationwide. Her trademark is the badly applied bright red lipstick.

Ironically, in real life Colleen is an amazing singer and on her second channel she posts original songs, dances, skits and videos with her family

  • Since 2009,has been touring the world doing a one-woman comedy act as Miranda for large audiences.
  • Been nominated for the Choice Awards several times as a Web Star Comedian.
  • Produced, wrote and stars in a Netflix original series, ‘Haters Back Off’, starring her character Miranda.
Colleen Ballinger aka Miranda Sings


Author’s Review: She mentions in her interviews that she received a lot of hate and bullying comments on her journey but she persevered through always saying “haters back off” and look at that now she has her own show by that name.

#HatersGonnaGate. Taylor Swift, Preach!



That’s it guys! Did you agree with the list? Tell me who are your favorite female YouTubers.

If you think I missed one of your favorites, comment below and let me know!